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The Latest Fix for the Gray Hair

June 3rd, 2009


Counter-attack with a Sharpie-like marker!

You are efficient, organized and schedule hair color appointments right on time.

Now if only those grays can be as diligent and wait until your next appointment before debuting along your hairline.

imageWe are excited to share the latest breakthrough in covering up stray grays or roots that show too soon. ColorMark's new TouchBack pen marks the spot right where you want it thanks to its angled marker tip.

This marker offers temporary, real hair color, which makes it bond to the hair without flaking and is rub-resistant.

imageApplication Trick: To protect skin around the temples and hairline during application, slide the comb under the hair, as close to the scalp as possible, then apply TouchBack.

Quick Tips:
-Covers gray roots only; don't attempt to make dark hair lighter or light hair darker.
-Heavy perspiration can cause TouchBack to rub off on fabrics, so beware.
-If TouchBack stains the skin, you can easily remove it with a damp tissue.
-For resistant gray, hold the marker on the hair for a few seconds.
-To remove TouchBack, simply shampoo out.

Looks like we found ourselves a real winner.

TouchBack is $24.95 and lasts approximately 3 months.

You can find it at plus it will launch for a month-long exclusive on QVC in June.


- Back.

If your hair looks's going to be a good day.