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Skin-Caring Makeup

January 13th, 2009


A new generation of foundation.

As our skin matures, and we begin to enter our thirties, our makeup selection needs to change. Foundation shouldn't settle into pores, lines and those creeps in your crow's feet. Makeup should make skin look glowing and fresh, not dry and dull.

Today's new makeup boasts treatment benefits. Skin-caring makeup, as MBB refers to this new crop of coverage foundations, are intended for dryer skin types and targeted towards women 30-plus. The makeup provides anti-aging rewards without comprising on coverage.

imageCover Girl's new Simply Ageless Foundation's pretty swirl liquid compact is a collaboration between Cover Girl and Olay- the color formulation is infused with ingredients from Olay's best-selling Regenerist Serum to help promote hydration and stimulate collagen production. This ensures a smooth application process, which creates an invisible suspension system that floats over the skin's surface without gathering in wrinkles or fine lines

CG & Olay Simply Ageless is launching now in 15 shades, $13.99.


- Back.

The best color in the whole world, is the one that looks good, on you!

—Coco Chanel