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Enviable Fringe

January 28th, 2009


The latest lash news gets them growing.

imageBetty Boop lashes are easy to achieve in just the wink of an eye. Thanks to lash conditioning formulations , length and fullness are considerably enhanced without the use of traditional mascaras. Highlighted in The Ten Best Beauty Breakthroughs, Latisse- Allergan's newest drug approved by the F.D.A for growing longer, lusher lashes is being touted as the biggest thing to hit cosmetic medicine since Botox.

However, the cost will be high ($120 for a monthly dose), a prescription is needed, and side effects can include red, itchy eyes and changes in eyelid pigmentation. Enhancing lash length is a YAY! Getting discoloration around the eyes is definitely a NAY! and not a trade-off many are willing to make.

imageWelcome, RapidLash eyelash renewal serum. With the demand for long, beautiful lashes sans mascara, RapidLash seems like the way to go. This lash-amplification product contains three polypeptides to protect against hair breakage and support stronger, more voluminous lashes. Vitamins, extracts and moisturizing agents like pumpkin seed extract, licorice extract and hydrolyzed glycosaminoglycans (a moisturizer) are said to help hydrate lashes, and provide strength, shine, durability and elasticity. The product resembles a clear serum and is applied by using a thin, eyeliner shaped brush to the base and lid of the eye line once daily before bedtime.

RapidLash has no prescription drug ingredients; in fact it can be purchased right down the road at your local CVS/pharmacy store, or at doctors' offices, spas, salons and its online store. The price is most affordable at $49.95- significantly less than many of its competitive brands.

[Bonus: It works well on brows too!]


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The best color in the whole world, is the one that looks good, on you!

—Coco Chanel