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A Serum That Delivers More

July 7th, 2010


The new fusion in colorcare.

imageIf the thought of layering more than one product on your skin during this heat wave makes you cringe, today's highlight product CoverGirl & Olay Simply Ageless Serum Primer will make you smile.

With an advanced serum-primer formula, glycerin that hydrates to firm the skin, and an Amino-Peptide Complex to improve skin texture this innovation is quite summer appropriate. Sort of skincare-color cosmetic hybrid.

I love how it glides on easily, and gets my skin canvas smooth. For best results and improved texture apply it under your favorite foundation, or try wearing it alone! I only wish it contained SPF then I would really eliminate an application step.

Hybrid beauty is the way of the future thanks to Cover Girl and Olay. That is, this breakthrough combination of crossing skincare and cosmetic is a cool evolution of the traditional primer we are most familiar using.

COVERGIRL Celebrity Makeup Artist Molly R. Stern shares, "I think this is a brilliant product. It really combines the best of skincare and cosmetic care in one. I love that, with this Serum Primer, you can create such a smooth, flawless canvas that allows the foundation to go on so smoothly. You know skin is my thing! And with regular use over time, it actually helps reveal new skin by gentle exfoliation.”

Molly offers this additional tip for those with oily complexions, "for people who get shiny in their T-zone, it's great to apply of few drops of the Serum Primer to those trouble spots, helping your foundation stay on all day."

Launching now for $13.99, but Ulta is currently offering 30% off, check it out.


- Back.

The best color in the whole world, is the one that looks good, on you!

—Coco Chanel