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Dream Cream:  Fresh Lotus Youth Preserve Face Cream

January 16th, 2013

 

The POWER of 7

image"The Lotus flower lives in swamps yet blooms beautifully in the morning." ~ Alina Roytberg, Co-founder of Fresh
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The lotus, a universal symbol of spiritual enlightenment, is considered the ideal Zen flower, offering well-being and protection to the skin. It's remarkable life span, some say it lives for 1,000 years, gives this flower eternal youth properties for a reason. I had the chance to meet with the owners of Fresh and discuss their latest introduction, Lotus Youth Preserve Face Cream with Super 7 Complex.

This new product breakthrough came about due to one simple fact. Lev Glazman, Fresh's Co-founder, shared, "The biggest problem facing the skin is dehydration." Hydration is key to the skin's vitality, radiance and resilience. The cream contains a proprietary Super 7 Complex each providing their own high potency powers. The super-charged ingredients include:

1. Lotus-flower extract, powerful antioxidants
2. Blue-green algae, rich in amino acids + vitamin B
3. Hibiscus fruit extract, rich in minerals to produce hyaluronic acid to boost hydration
4. Fig fruit extract, rich in sugars to preserve moisture levels
5. Vitamin C, aids in collagen synthesis
6. Vitamin E, helps soften the skin
7. Vegetable glycerol, seals in moisture

Sounds like a dream cream, right? Well it just about is. Keeping skin moisturized is key to young-looking skin and while I've only been using it for a week, I can honestly say my skin hasn't felt dry and has looked supple and well-hydrated. The cream is light and far from heavy on the skin, yet works to make it look healthier and radiant. All the qualities one expects from their moisturizer.

Lotus Youth Preserve Face Cream is only $42 and launching now at fresh.com and Sephora.com.

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Beauty, to me, is about being comfortable in your own skin.

—Gwyneth Paltrow