Lashillism
July 19th, 2011
A new way to paint on your lashes.
I was always intrigued at the art of Pointillism, the technique of painting distinct dots of pure color in patterns to form an image. There was no finer French artist who defined it more perfectly then George Surat. Often times we look to the past, the creators, the artists, and their implements for inspiration.
Hourglass has done just this with their newest product launching this month. This timely launch comes at a time when we are sick of gimmicks- vibrating mascaras are so passe- we want news that truly brings on new form, new techniques without the fuss.
Film Noir Lash Lacquer will make you excited; it already was one of the most talked about products being used at the Fall/Winter 2011 shows earlier in the year. It resembles a thin paint brush and uses a traditional mascara tube as its package. You control how much you would like to "paint" on.
Gina Brooke, a make-up artist for Hourglasss, recommends these tips in application:
-Lash Lacquer work best when lashes are coated with a non-volume, non-heavy mascara.
-Gently paint your lashes with short strokes, while holding the applicator at a horizontal angle
-Focus on tips of your outer lashes for a more natural look, or use Lash Lacquer alone for a tinted lash look
-Using Lash Lacquer on lashes in the inner corner of your eye, will give you the appearance of a thicker lash line
-For dramatic and cinematic lashes, use the Lash Lacquer like windshield wipers, sweeping the wand from base to tips - this will take your look from day to night
Or watch this video:
This product isn't for everyone. If you like to have fun with makeup and experiment, this is for you. Personally, I love this product for the control aspect- I put a little for a natural look or for lash allure I add a little drama to the outer lashes only.
Available exclusively at Sephora.com, $28.
Tell-a-Friend
- Back.
The best color in the whole world, is the one that looks good, on you!